The renewals of Chamisul original, 20.1% alcohol content, and
Chamisul fresh, 19.5% alcohol content were introduced on
December 17 in the market. Activated bamboo charcoal filtered
through the process of steam and natural cooling repeatedly,
has seven times stronger refining power than regular bamboo charcoal.
Both products have unified brand images with improved label
designs. Chamisul original displays conviction and confidence
as a national leading brand, showing red labels while
Chamisul fresh indicates clean and fresh, showing blue
labels. The purpose of this renewal is projected to produce strong
brand power in the market.